Privacy Policy

1. Information We Collect

1.1 Information You Provide

When you use our services, we may collect the following information:

• Contact Information: Name, email address, phone number, ZIP code
• Preferences: Martial arts discipline, age group, experience level, preferred schedule
• Goals: Your martial arts training goals and interests (optional)
• Communications: Any information you provide when contacting us

1.2 Information Collected Automatically

When you visit our website, we automatically collect:

• Device Information: IP address, browser type, operating system, device type
• Usage Data: Pages viewed, time spent, clicks, referring websites
• Location Data: General location based on IP address (city/state level)
• Cookies: Small data files stored on your device (see Cookie Policy below)

2. How We Use Your Information

We use your information for the following purposes:

• Lead Matching: Connecting you with martial arts schools in your area that match your preferences
• Communication: Sending you information about schools, responding to your inquiries
• Service Improvement: Analyzing usage to improve our website and services
• Marketing: Sending you promotional emails (you can opt out anytime)
• Legal Compliance: Meeting legal obligations and protecting against fraud

3. Information Sharing

3.1 Martial Arts Schools

When you request information, we share your contact details and preferences with 2-3 martial arts schools in your area that match your criteria. These schools are:

• Verified partner schools in our network
• Located within your specified geographic area
• Offering the martial arts discipline you selected

3.2 Service Providers

We may share your information with trusted third-party service providers who assist us with:

• Email delivery and SMS notifications
• Website hosting and data storage
• Analytics and advertising
• Payment processing (for schools)

3.3 We Do NOT Sell Your Information

4. TCPA Compliance (Telephone Consumer Protection Act)

By submitting a request form, you provide express written consent to be contacted by:

• Martial Arts Factor
• Participating martial arts schools in your area

This consent allows us and schools to contact you via:

• Phone calls (including autodialed or prerecorded calls)
• Text messages (SMS)
• Email

You understand:

• Message and data rates may apply
• Consent is not required to purchase services
• You can opt out at any time (see Your Rights section)

5. CCPA Rights (California Consumer Privacy Act)

If you are a California resident, you have the following rights:

• Right to Know: Request what personal information we've collected about you
• Right to Delete: Request deletion of your personal information
• Right to Opt-Out: Opt out of the "sale" of your personal information (we don't sell data)
• Right to Non-Discrimination: We won't discriminate against you for exercising your rights

To exercise these rights, contact us at: privacy@martialartscentral.com

6. GDPR Rights (General Data Protection Regulation)

If you are in the European Union, you have the following rights:

• Right of Access: Request a copy of your personal data
• Right to Rectification: Correct inaccurate personal data
• Right to Erasure: Request deletion of your personal data ("right to be forgotten")
• Right to Restrict Processing: Limit how we use your data
• Right to Data Portability: Receive your data in a portable format
• Right to Object: Object to our processing of your personal data

To exercise these rights, contact us at: privacy@martialartscentral.com

7. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Remember your preferences and settings
• Analyze website traffic and usage patterns
• Deliver targeted advertising
• Improve website functionality

Types of cookies we use:

• Essential Cookies: Required for website functionality
• Analytics Cookies: Help us understand how you use our site (Google Analytics)
• Advertising Cookies: Used to show relevant ads (Google Ads, Facebook Pixel)

You can control cookies through your browser settings. Note that disabling cookies may affect website functionality.

8. Data Security

We implement industry-standard security measures to protect your information:

• SSL/TLS encryption for data transmission
• Secure servers and databases
• Regular security audits and updates
• Limited employee access to personal data
• Third-party security assessments

However, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.

9. Data Retention

We retain your personal information for:

• Active Leads: 24 months from submission date
• Marketing Data: Until you opt out or request deletion
• Legal Requirements: As required by law (typically 7 years for business records)

After the retention period, we securely delete or anonymize your data.

10. Children's Privacy

Our services are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you are a parent and believe we have collected information about your child, contact us immediately and we will delete it.

11. Your Rights and Choices

11.1 Opt-Out of Communications

• Email: Click "unsubscribe" in any email we send
• SMS: Reply "STOP" to any text message
• Phone: Ask to be placed on our do-not-call list

11.2 Access and Update Your Information

Contact us at privacy@martialartscentral.com to:

• Request a copy of your data
• Update inaccurate information
• Delete your information

12. Third-Party Links

Our website may contain links to third-party websites (martial arts schools, YouTube, social media). We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Significant changes will be communicated via email or website notice.

14. Contact Us

If you have questions about this Privacy Policy or our privacy practices, contact us:

• Email: privacy@martialartscentral.com
• Mail: Martial Arts Factor, 123 Main Street, Suite 100, New York, NY 10001